Why Google Ads?
The old adage that location is everything is still true in digital marketing. In order to get your business in front of people, you need to get your information where people are looking. Google is the most popular search engine in the world receiving more than 5 billion searches per day. Most of those searches result in ads being displayed that are relevant and targeted to the search being made. That means, if you place a Google Ad for your business and someone is searching for your type of business, you’ll be found even if you aren’t in Google’s regular search results. That is an opportunity you can’t afford to miss.
Google Ads Management with Dot Marketing
Managing Google Ads means understanding the business and its customers. It also means adapting strategies, analyzing data, and keeping up with trends. At Dot, we get to know you and your business and understand your customer’s needs.
We evolve our strategies over time to make better use of Google Ads tailored to your business needs. As a Premier Google Ads partner, we also have access to strategies and tools that will accelerate your ad effectiveness.
We can run multiple types of Google Ads Campaigns
Search
Reach potential customers who are actively searching for your service or product on Google.
Display
Capture attention with visually engaging ads across websites and apps.
Video
Showcase your brand and products through video ads on YouTube and partner sites.
Performance Max
Leverage Google's AI to reach new customers across all their channels and maximize conversions.
Shopping
Promote your products with detailed information directly on Google Shopping and Search results.
We Are A Premier Google Partner
How Do We Manage Your Google Ads?
- We will help you create your Google Ads account and navigate the burdensome business verification process
- We will setup your ad campaigns, key phrases, location of ads, ads schedule, ad content and conversion tracking
- Google Search and Google Shopping Ads: We purchase ads on Google to get a quick boost to the first page of Google for key phrases and products that you want to come up for.
- Google Display and Google Video Ads: We create curated ads to increase your brand's awareness.
- Performance Max Ads: We will leverage your key phrases, video, image assets with Google's AI Machine Learning to maximize conversions.
- We monitor and modify campaigns or web pages as needed to ensure you are spending dollars that are converting well.
