Dot Marketing has years of experience in building websites for small to medium sized businesses in South Dakota. Our websites work for all screen sizes, have visual appeal, and are optimized for search engines like Google to be able to direct quality traffic to your website.
Anyone can make a website these days, but that doesn’t mean that it is going to get found where your potential customers are. That is where our expertise can really come in handy for your business.
Here are some samples of our website work…
Our Web Design Platform of Choice is WordPress!
We use a content management system, or CMS, for our web design providing a structure that helps Google and other search engines find our websites easier. More than 33% of all websites use WordPress because of its reliability, security, and virtually unlimited possibilities. Because of its versatility and popularity, WordPress integrates well with other services that are part of every business’ marketing needs, such as email marketing and social media marketing.
Our experience has taught us that in order to build an effective website for our clients that positions them above their competition, we need to consider the following:
1. Website Visual Appeal
You only have one chance to make a great first impression. What are your website visitors saying when they see your site for the first time? People make immediate decisions about your company, your brand or your products when they see your website.
2. Website User Experience
If your site can’t be easily navigated then your users will go elsewhere. We work hard to plan and build sites that are intuitive, simple and easy to navigate. We want our users to feel like everything is right where they expect it to be.
3. Website Optimized Content
Investing in a beautiful site and neglecting the content is like buying a car without an engine. An effective website has clear, compelling and concise messaging with clear calls to action. We work with our clients to make sure that the content on their site is well written, search engine optimized and created with the client’s business objectives in mind.
4. Website Conversions
What does a “conversion” or call to action looks like for your website. It could be to submit a lead form, make a phone call or purchase a product. We keep that goal in mind while creating your website.
5. Website Online Visibility
We want to see your new website rise to the next level. To do that we need a lot of quality traffic. We will work with you to establish an ongoing digital marketing strategy that may include search engine optimization, social media marketing, email marketing and more.
Website Hosting and Maintenance Plans
After your website is built, it will need to be hosted on a server. We charge a monthly fee for hosting and maintenance services. Visit our page about our hosting and maintenance plan to learn more.