Need a Call to Action on Your Website?
A Call To Action or CTA on your website is a piece of content intended to entice a viewer to perform a specific act. A CTA is an attempt to turn prospects into leads and hopefully opportunities!
Download this book, request a quote, or “RECEIVE WEEKLY MARKETING TIPS” are some examples of Call to Action you may use. Whatever you decide, make it attention grabbing and action oriented.
Once a prospect clicks on the CTA, an average of 10% of those clicks may submit from your landing page to receive your offer. This number may increase or decrease depending on what the Call To Action is as well as having a well thought out landing page.
If you need more assistance in using an effective CTA, contact Dot Marketing for a free consultation.