marketing group around computer

Building Your 2020 Business Plan Outline

Here is an outline to follow to create your business plan. Looking for help building your 2020 Business and Marketing Plan?

Let Dot Marketing help you! Contact us today.

1. Executive Summary

Write last. Summarize the entire document to get interest to continue reading.

2. Opportunity

a. Problem in the market and your solution.

b. Describe your product(s) or service(s).

3. Market Analysis Summary (Start of Marketing Plan)

a. Target Market

b. Competitors

c. SWOT

4. Execution

a. Marketing Plan

i. Market research & identify purpose of marketing efforts.

ii. Describe the product(s) or service(s) you offer.

iii. Marketing activities

iv. Plan for problems

v. Pricing

vi. Projections and long-term goals

vii. Provide a review date

b. Sales Plan

5. Company and Management

6. Financial Goals.

What is your budget for marketing activities this year?

Table for budgeting

Looking for help building your 2020 Business and Marketing Plan?

Let Dot Marketing help you! Contact us today.